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EU-FarmBook is an online platform that gathers and shares practical knowledge in agriculture, forestry, and broader rural development. All content is provided by research and innovation projects funded by the European Union. Learn more about this project on our website.

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Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or European Commission. Neither the European Union nor the European Commission can be held responsible for them.

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    131 results

      Proyecto de cooperación para carne diferenciada desde el pasto

      slideshow/presentation
      Mar 14, 2017
      -
      2016-013 - FROM GRASS TO TABLE. Production and marketing of differentiated quality meat from pastures and in-house resources
      Mónica Ibarguen
      • pasto
      • plato
      • calidad diferenciada
      • ganadería extensiva
      • agroforestal
      • mercado local
      • vacuno carne
      • producción
      • comercialización
      • matización
      • carne de pasto
      • evaluación sensorial
      • planificación de carne

      Optimizing Product Sales via Social Media Marketing

      document
      Dec 31, 2022
      -
      Shortening the supply chain to the Consumer, creating a joint offer of products within the group called POLA SMAKU and implementing a cooperation stra
      Barbara Mazurkiewicz-Białęcka
      • Product promotion
      • sales strategy
      • social media marketing
      • customer service
      • production technology
      • business approach
      • target audience analysis
      • promotional strategy
      • seasonality
      • EIP-AGRI

      Vendita diretta: strumenti di promozione e opportunità di sviluppo

      document
      Sep 11, 2020
      -
      TERRITORI BIO - Terroirs and RUral Networks for Technological and Organizational Innovations addressed to Organic Farms (TRUNTOIOF)
      Alba Pietromarchi+ 1
      • farm to consumer sales
      • organic products
      • local production
      • sustainable farming
      • direct marketing
      • agri-tourism
      • product branding
      • rural tourism
      • customer experience
      • authentic food

      Direct Marketing in Navarra: Trends, Barriers, and Initiatives

      document
      Nov 30, 2021
      -
      AgriLink. Agricultural Knowledge: Linking farmers, advisors and researchers to boost innovation.
      Ana Barandiaran+ 1
      • direct marketing
      • Navarra
      • local products
      • agroecology
      • sustainable agriculture
      • farm advisory services
      • adoption
      • living lab
      • Agrilink project
      • organic produce

      Badania innowacji marketingowych i promocji serów dojrzewających

      document
      Sep 30, 2023
      -
      "Green Milk" Innovations in the production of raw cow's milk, its processing and launching of ripening cheese with increased nutritional values
      LGD Sandry Brdy
      • mleko krowie
      • ser dojrzewający
      • produkcja mleka
      • innowacje marketingowe
      • przetwórstwo mleka
      • Zielone Mleko
      • tasting serów
      • Radzyń Podlaski
      • Unia Europejska
      • projekt wspierany przez UE

    Relevant projects

    We found some projects that might be relevant for you, based on your search-query.

      • Les consommateurs privilégient les produits labellisés qualité

        document
        Jul 29, 2020
        -
        Diversité de l'élevage en Auvergne : un levier de durabilité pour la transition agroécologique
        Sandra Said (INRAE)+ 1
        • quality label
        • local production
        • region-specific
        • Label Rouge
        • organic
        • direct sales
        • product variety
        • consumer preference
        • farm-gate pricing
        • choice-based conjoint analysis

        Innowacje marketingowe oraz organizacyjne w zakresie tworzenia automatycznych modeli procesów decyzyjnych, finansowych, organizacyjnych i transferu informacji.

        document
        Jan 31, 2024
        -
        Marketing and organizational innovations in the creation of automated models for decision-making, financial, organizational and information transfer processes
        Łukasz Czech
        • Agrowe
        • innovations
        • agricultural decisions
        • data transfer
        • Aplikacja API

        Marktgärtnerei: Zahlen, Erkenntnisse & Erfahrungen aus drei Jahren Forschung

        document
        Apr 26, 2025
        -
        Market Gardening - Strenghtening the supply of fresh vegetables by innovation
        OG Marktgärtnerei
        • Gemüsebau
        • Betriebswirtschaft
        • Solawi
        • regenerative Landwirtschaft
        • Kleinstruktur
        • Kreisläufe
        • Boden
        • Smart Farming
        • Marktgärtnerei
        • Wirtschaftsleistung

        Alkoholreduzierte Weine: Marktchancen und Vermarktungsstrategien

        document
        Dec 31, 2022
        -
        Innovative products of alcohol reduced wine
        Tobias Moll
        • alkoholreduzierte Weine
        • alkoholfreier Wein
        • Marktmöglichkeiten
        • Vermarktungsstrategien
        • Produktentwicklung
        • Gesundheitsbewusstsein
        • Getränkeinnovation
        • Delphi-Studie
        • sensorisches Potenzial
        • Nachhaltigkeit

        How to Boost Local Food Sales Using In-Store Priming

        document
        May 27, 2021
        -
        Strengthening European Food Chain Sustainability by Quality and Procurement Policy
        Ruzica Brecic+ 4
        • local food sales
        • in-store priming
        • ethical consumption
        • supermarkets
        • Croatia
        • Strenght2Food project
        • KONZUM
        • pilot study
        • Point of Sale materials
        • local produce
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