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EU-FarmBook is an online platform that gathers and shares practical knowledge in agriculture, forestry, and broader rural development. All content is provided by research and innovation projects funded by the European Union. Learn more about this project on our website.

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Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or European Commission. Neither the European Union nor the European Commission can be held responsible for them.

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    95 results

      BonitaSi Apple: Quality Packaging and Marketing in Lidl and Spar

      document
      Dec 31, 2022
      -
      BONITA, new resistant club apple variety in Slovenia - from production to marketing
      Univerza v Ljubljani
      • Quality standards
      • unique packaging
      • marketing program
      • BonitaSi brand
      • apples
      • Lidl
      • Spar
      • project
      • third year
      • European Union

      BonitaSi Market Entry Plan for Slovenia 2022–2023

      document
      Dec 31, 2022
      -
      BONITA, new resistant club apple variety in Slovenia - from production to marketing
      Univerza v Ljubljani
      • BonitaSi
      • market entry plan
      • SWOT analysis
      • food marketing
      • marketing strategy
      • price positioning
      • sales channels
      • quality in food marketing
      • budget planning
      • market analysis
      • Slovenia
      • EU-FarmBook
      • resistant club apple
      • consumer behavior
      • brand launch
      • marketing communication

      BonitaSi Apple Brand Market Entry Plan

      document
      Dec 31, 2022
      -
      BONITA, new resistant club apple variety in Slovenia - from production to marketing
      Univerza v Ljubljani
      • BonitaSi
      • tržna strategija
      • vstop na trg
      • SWOT analiza
      • segmentacija kupcev
      • cenovna pozicija
      • pozicioniranje blagovne znamke
      • tržno komuniciranje
      • tržne aktivnosti
      • EIP-AGRI

      Taste Łąsko: Branding Local Food & Crafts in Laško, Slovenia

      document
      Nov 07, 2023
      -
      Connecting COnsumers and producers to REbalance farmers’ position through AmbassaDOrs trainings
      Tanja Dergan
      • Farmer
      • local food
      • short food supply chain
      • replicability
      • roadmap
      • collaboration
      • Taste Łąsko
      • STIK
      • Laško
      • Geographical Indication

      Consortium for Short Supply Chain Potato and Vegetable Sales

      document
      Dec 31, 2022
      -
      Consortium for the creation of short supply chains for the sale of potatoes and vegetables.
      Rafał Dziemiński
      • potato producers
      • vegetable producers
      • short supply chain
      • EPI group
      • homogeneous batches
      • modernized storage
      • transport
      • sorting and packaging
      • direct sale
      • home delivery
      • market expansion
      • consortium
      • EU funding
      • agritourism
      • schools
      • restaurants

    Relevant projects

    We found some projects that might be relevant for you, based on your search-query.

      D3.4: Foresight scenarios on unlocking the bottlenecks (M18) as an input to community animation

      document
      Apr 01, 2018
      -
      Short supply chain Knowledge and Innovation Network
      Crehan Patrick
      • supply chain
      • sfscs
      • producers
      • consumers
      • food security
      • retail industry
      • logistics industry
      • circular economy
      • animal-free movement
      • new technologies

      CERERE Project - Agrobiodiversity: Success stories in Europe

      document
      Sep 30, 2019
      -
      CEreal REnaissance in Rural Europe: embedding diversity in organic and low-input food systems
      THE UNIVERSITY OF READING
      • CERERE
      • low input food systems
      • Organic Farming
      • Diversity
      • Case Study
      • Multi-actor Innovation

      Women Innovators in Italy - Rural Fact Sheet #045

      document
      Jul 26, 2024
      -
      FLIARA: Female-Led Innovation in Agriculture and Rural Areas
      Silvia Sivini, Irene Leonardelli
      • Sustainable fashion
      • artisan tailoring
      • rural innovation
      • Malia Lab
      • Flavia Amato
      • Guardavalle
      • Calabria
      • sustainable textiles
      • traditional weaving
      • made-to-order clothing

      Women-led Innovations in Agriculture and Rural Areas, Lessons Learned Report and Fact Sheets on Female Innovations

      document
      Jul 26, 2024
      -
      FLIARA: Female-Led Innovation in Agriculture and Rural Areas
      FLIARA
      • rural context
      • farming
      • innovations
      • impacts of innovations

      Zlata Ptika: Women Innovator's Rural Business in Kamnik

      document
      Jul 26, 2024
      -
      FLIARA: Female-Led Innovation in Agriculture and Rural Areas
      Barbara Lampič, Sara Mikolič, Lea Rebernik
      • Zlata Ptika
      • small business
      • sustainability
      • rural development
      • local food
      • natural cosmetics
      • handicrafts
      • Slovenian farmers
      • corporate gifts
      • Kamnik
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