Practice Note: How to improve sales of food quality schemes?

GIJHARS, the competent authority supervising the quality of agricultural and food products in Poland, implemented a pilot action in the framework of the Strength2Food project, aimed at formulating a set of recommendations to support the growth of the market of Food Quality Scheme (FQS) products in Poland. This practice note provides the key recommendations that come out of the pilot action: - Support producers in the process of developing applications for FQSs - Construct a national system for monitoring FQS distribution and reporting counterfeits - Create an “umbrella” association of certified producers acting on behalf of all the participants of the system - Increase the production scale to strengthen market position - Arrange common labels and packaging for FQS products - Set up joint sales and distribution mechanisms