Personas for Customer-Oriented Agrivoltaics Development

Agrivoltaics combines solar energy production with agriculture, supporting sustainable farming. This project uses personas—fictional stakeholder profiles like farmers, researchers, and energy advisors—to guide customer-oriented development. Personas represent diverse motivations, needs, and challenges, such as Carl’s interest in integration, Ines’s concern about complexity, and Claudia’s focus on crop priority. These profiles help developers and policymakers design effective, equitable agrivoltaic systems. Funded by the EU Horizon 2020 programme.