Practice Abstract: Wine House Kokol's success story, innovative circular economy!

Traditional viticultural practices generated significant waste, particularly in the form of grape seeds. To address this problem, the family-owned Wine House Kokol sought to establish a circular economy by producing value-added products from grape seeds, like cold-pressed grape seed oil and grape seed flour. This has reduced costs and created new value-added products. Their pioneering approach to building a strong link between farmers and consumers is realized through direct customer contact at farmers' markets, online platforms, and personalized interactions, which goes beyond the traditional winemaking model.