Practice Abstract Cómo diseñar campañas de comunicación eficaces para alcanzar a usuarios finales
In the EU, around 89 million tonnes of food loss and waste (FLW) are generated annually, costing an estimated €143 billion and impacting all stages of the food value chain. The SISTERS project proposes systemic innovations to reduce FLW across production, processing, marketing, consumption, and logistics. Key initiatives include a European Short Chain Platform for farmers to sell surplus produce, smart reusable food containers, bio-based compostable packaging, and a Seal of Excellence to promote sustainable retail practices. Through these efforts, SISTERS aims to reduce FLW by 27.4% and CO2 emissions by 20%, supported by an interdisciplinary consortium of 18 partners from 8 European countries.
Detaljeret beskrivelse
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Detaljerede oplysninger om bidrag
- Beliggenhed
- Europe
- Forfattere
- Carolina Peñalva
- Formål
- Communication
- Dissemination
- Filtype
- Document
- Filstørrelse
- 599 kB
- Oprettet den
- 18-12-2024
- Oprindelsessprog
- Spanish
- Projektets officielle hjemmeside
- SISTERS
- Licens
- CC BY
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