Ficha Comunicación efectiva de la integración vertical como estímulo al consumo de productos primarios locales (think-local)
El cooperativismo y la integración vertical (control y trazabilidad de todo el proceso productivo, del sector primario al consumidor final) constituye una alternativa de valor para las empresas del sector primario para hacer frente a la fragilidad del sector agrario permitiéndoles posicionarse en diferentes mercados y ser más competitivas. BonÀrea Agrupa, grupo de la empresa Corporación Alimentaria de Guissona (CAGSA), realiza y controla toda la cadena alimentaria "del campo al plato". Este grupo operativo se centra en la transmisión al consumidor final de los valores de una integración vertical ética y responsable que favorezca el consumo de productos locales y que aporte valor al origen del producto y la producción primaria. Con este objetivo se aborda el estudio del comportamiento del consumidor desde un enfoque multidisciplinar focalizado tanto en las bases cognitivas individuales como en las inconscientes con el objetivo de inducir cambios conativos a corto plazo, especialmente en la población menor de 30 años (Generación Y o "millennial").
Λεπτομερής περιγραφή
1/1
Λεπτομερείς πληροφορίες συμβολής
- Τοποθεσία
- Spain
- Δημιουργοί
- IRTA
- Σκοπός
- Communication
- Dissemination
- Τύπος αρχείου
- Document
- Μέγεθος αρχείου
- 303 kB
- Δημοσιεύθηκε στις
- 01-10-2021
- Γλώσσα προέλευσης, δημιουργίας?
- Spanish
- Επίσημος δικτυακός τόπος του έργου
- Effective communication of vertical integration as a stimulus for the consumption of local primary
- Άδεια
- CC BY
Σχετικό περιεχόμενο
A Bio-inspired Multilayer Drainage System
Agricultural run-off and subsurface drainage tiles transport a significant amount of nitrogen and phosphorus leached after fertilization. alchemia-nova GmbH in collaboration with University of Natural Resources and Life Sciences, Vienna developed two multi-layer vertical filter systems to address the agricultural run-off issue, which has been installed on the slope of an agricultural field in Mistelbach, Austria. While another multi-layer addressing subsurface drainage water is implemented in Gleisdorf, Austria. The goal is to develop a drainage filter system to retain water and nutrients. Both multi-layer filter systems contain biochar and other substrates with adsorption properties of nutrients (nitrogen, phosphorus). The filter system can be of practical use if an excess of nutrients being washed out is of concern in the fields of the practitioner by keeping the surrounding waters clean. This approach may result in economic value by re-using the saturated biochar as fertilizer and improving the soil structure, thus increasing long-term soil fertility. Link: https://wateragri.eu/a-bio-inspired-multilayer-drainage-system/
NANOCELLULOSE MEMBRANES FOR NUTRIENT RECOVERY
This project has received funding from the European Union’s Horizon 2020 research and innovation program under Grant Agreement No 858735This project has received funding from the European Union’s Horizon 2020 research and innovation program under Grant Agreement No 858735. FACTSHEET NANOCELLULOSE MEMBRANES FOR NUTRIENT RECOVERY Key information Functionalized nanocellulose membranes can take up nitrate and phosphate. These membranes can be put in a water treatment unit. As the membranes are biobased, degradable materials, they can after use be added to the soil, thus returning the leached nutrients back for their original purpose providing fertilizers (nutrient recycling).
Environmental monitoring within greenhouse crops using wireless sensors
Because variables such as temperature and humidity have a profound effect on the activity of crop pests, diseases and natural enemies, the ability to monitor environmental conditions within a crop has always been important for crop protection.